FLAME programme videos to view below
Saver Waya Waya FLAME is a Financial Literacy and Micro Enterprise Programme, which is targeted at members of the National Stokvel Association of South Africa (NASASA) and community members, who will be reached through the Department of Social Development and Co-Operatives in the areas of Hammanskraal, Soshanguve, Garankuwa and Rustenburg. The aim of the programme is to empower participants by improving their financial well-being by coaching them about financial literacy and to offer interested participants an opportunity to learn the basic business skills to start up and / or grow their own businesses and so earn an income from their business. FLAME commenced roll out end September 2016 and will conclude in 2017. Independent monitoring and evaluation will be conducted to provide a holistic review of the achievements and challenges of the programme and assess the efficacy of the inclusion of an income generation component in overcoming attitudinal barriers, in facilitating sustainable income generation through the development of start-up businesses and possibly job creation.
Thuto Legwale from Rustenburg, one of the Incubatees of FLAME, has an early stage start up business doing crafts and corporate gifting. He works with people in his community who assist him in the creation of these crafts. This painting was commissioned by Thuto from an artist, Jacob Monaisa. It depicts the various financial literacy programmes that the ASISA Foundation is involved with.
FLAME is a three phase programme and all participants will start off with phase 1 and then those who are interested will be invited to participate in phase 2. Those who complete phase 2 and are successful in their pitching for seed capital will be invited to participate in phase 3.
This phase of FLAME consists of five face-to-face, interactive workshops where important financial literacy concepts such as the following will be covered:
Complementary to the financial literacy modules is a soft skills component which is intended to assist participants with building their belief in self. This is facilitated by encouraging a positive attitude, self-worth and self-confidence which are important characteristics for personal wellness and which impacts on the manner in which financial affairs are managed and are also needed in order to manage a successful small business.
Reinforcement of both the financial literacy and soft skills messages will be done via weekly SMSs which participants can opt out of if so desired.
Participants who want to advance onto the next phase of FLAME will be invited to the Bootcamp which will run over a 10 week period. Weekly, interactive face-to-face workshops will be held for participants to learn about basic concepts to start up and / or grow their own small business. Concepts such as the following will be covered:
Participants who have completed the bootcamp will then be able to pitch their business or the idea for their business to a panel of judges for consideration for a limited amount of seed funding and successful candidates will be invited to embark on a nine-month incubation programme.
Successful participants who have been awarded seed funding will go through an incubation phase which will involve mentorship and on-going specialist business support to help guide the sustainability of their business. This will be facilitated through regular site visits to their businesses and peer group meetings.