• Assess the relevance of the programme content and approach, and its applicability to university students in both urban and rural areas, including the receptiveness of the ISFAP students to participate in the programme.
• Assess the effectiveness and efficiency of the programme’s implementation model, the timing of the rollout, the experiential learning components, and the achievement of knowledge transfer.
• Determine the impact of the programme with respect to the achievement of the programme objectives and the sustainability thereof; and,
• Identify lessons learned to improve the roll out of the programme and ultimately contribute to greater impact.

• Multiple interactive face-to-face, theory-based workshops facilitated by an experienced facilitator, conducted in English but with code-switching to local languages, where participants were taught financial literacy concepts. Each workshop was two hours long.
• During the workshops, participants were encouraged to participate in role play around the campaign content themes to “Own” the content.
• Workshops incorporated an Excel-based Personal Financial tool distributed to participants on a memory stick.
• One workshop included a presentation by a Financial Planner from the Financial Planning Institute of South Africa (FPI).
• Closed Facebook group, WhatsApp and SMSes were used for content reinforcement and to motivate participants to apply what they had learned to their lives. engagement with content
• At the end of the five-week campaign, selected ISFAP students developed a talk show-like script for broadcast on the local university radio, to share the knowledge with a wider audience on campus.

• Planning with money
• Needs and Wants
• Budgeting (including an Excel-based Personal Financial Tool)
• Savings and Investments
• Building assets (first car, first home)
• Debt and credit management and understanding compound interest
• Rights and recourse
• “Black tax” and communication about money and financial affairs to family were cross-cutting themes throughout the campaign.

The selected universities for the pilot were deliberately chosen to offer a combination of urban, rural areas to highlight any nuances that may impact on the programme as well as reflecting institutions with varying degrees of resources.

The campaign reached 367 young adults across five tertiary institutions